Portfolio & Testimonials

A snapshot of Climbing Vine Co. outcomes: 

Small business print and digital communications

Client: An Ordinary Life, Kingdom Cares (Motivational Advisor)
Services we handled:
– Copywriting
– Design
– Supplier management – sourcing a printer
Outcomes we produced:  website, social media and email setup,  and printed marketing brochure.

Client: The Espresso Pantry
Services we handled:
– Copywriting
– Content writing
– Supplier management – sourcing an illustrator
Outcomes we produced:  website copy, social media strategy and content

B2B communications

Client: Caring With Carers
Services we handled:
– Copywriting
– Design
– Supplier management – sourcing a printer
Outcomes we produced: full set of B2B printed marketing materials including a brochure, A5 flyer and A4 document.

Video script

Client: isArt Designer
Services we handled:
– Copywriting
Outcomes we produced:  script for branding video

Email marketing and sequences

Client: Life Education
Services we handled:
– Copywriting
Outcomes we produced: a proposed email marketing strategy and updated copy for three emails that resulted in increased open rates and click-through rates of up to 50%.

Charity campaigns and corporate pieces

Client: CBM Australia
Services we handled:
– Copywriting
Outcomes we produced: over the years we have completed a range of nurturing campaigns, acquisition appeals, magazine copywriting, email sequences and social media campaigns for this client.


“Climbing Vine Co. was a life saver when it came to creating the script for my brand video. Especially when I needed those words to connect with my target audience and to get it done under a tight deadline.

The entire process with Liana was super easy. At every touchpoint, I felt really cared for.  She understood my brand very well and took things to the next level for me.

Good copy is an essential part of every brand and I am so happy to have found an expert that can take care of that for me so I can focus on my own area of expertise.”

– Isabelle Fernandez, Graphic designer, isArt

“Working with Liana was absolutely amazing. She put it so much effort in to learn all about my business and offerings, and then constructed amazing content for my website that hit the mark. She made building my own website easy, because I knew that my content was great – which made the rest that much easier”

– Rebecca Black, Psychologist, The Mindful Birth Movement

The CBM audience receiving the digital elements of the appeal delivered a 15.5% lift in responses and 6.3% increase in average gift compared to those not receiving the digital elements.

“Liana’s ability to understand and bring together our brand, the theme of the appeal and the intended audience across multiple digital platforms was a key element of this successful campaign.”

– Lane, Fundraising and Acquisition, CBM Australia

“I’ve worked with Liana on a couple of writing projects for CBM and found her delightful to work with. She asked the right questions, understood the brief and delivered copy in a timely manner. Will definitely work with her again!”

– Jesslyn, Direct Marketing Manager, CBM Australia

CBM’s Miracles Day social media achieved ads with relevance scores reaching 10, Facebook Lives at 9% engagement, canvas ads, addition of an extra 250 Facebook followers within a month and ultimately conversion of cold audiences to donate (with many giving multiple gifts in one transaction).

“Liana shows a tenacious commitment to producing the best outcome; she constantly seeks opportunities to learn, tweak, adapt, and measure to ensure her work is at the highest standard. I would recommend her for anyone seeking copy that hits peoples’ hearts!”

– Carrie, Communications Manager, CBM Australia